Smoothie by xpand.
Usage rights
Rights say where the video may live, and for how long. Here they are in plain language.
By default every project includes 12 months of organic rights for Bulgaria and 3 months for paid advertising.
| Right | Included | Add-on |
|---|---|---|
| Organic — the brand's own channelsSocial profiles, website, online store, email. | 12 months | Perpetual +15% |
| Paid advertisingMeta, TikTok, YouTube, Google. If the video is going to run as an ad, this is the row you need. | 3 months | 12 months +25%Perpetual +50% |
| TerritoryWhere the video may be shown. | Bulgaria | EU +20%Global +40% |
| The Blender posts from their own profile · Spark and Partnership AdsDepends on the Blender — agreed per project. | — | On quote |
| ExclusivityThe Blender does not film for a competitor during the agreed period. | — | 3 months · on quote6 months · on quote12 months · on quote |
The exact rights for your project are the ones in the recipe and in the contract. This page explains them, it does not replace them.